Circular design for CONAD

Through our partnership with Tujikuze, a consortium of organizations creating jobs in the green economy, ACT contributes to the production of circular products for CONAD, one of Italy’s leading supermarket cooperatives.

Together with 27 communities, we’re producing around 30,000 bags and 30,000 bracelets and chokers, involving over 1,200 people across Kenya. Each item is made using post-industrial waste, locally sourced organic cotton, and recycled brass.

This collaboration demonstrates how global brands and local communities can build circular supply chains that generate real social and environmental impact.

CONAD-Tujikuze-ACT

Our impact numbers

27

Communities involved

+1.200

local artisans

30K

totebags

17K

bracelets

13K

chokers

The products

Bracelet

Choker

Totebag

Tujikuze-act

About Tujikuze

Tujikuze is a social impact enterprise based in Nairobi created with ACT and three other like-minded Kenyan companies: Savio Youth Enterprise, Virtuous, and Satubo.

Together, we connect African craftsmanship with circular design, producing high-quality bags and accessories that are fair, local, and sustainable.

By linking makers across Kenya to global brands, Tujikuze helps redefine how fashion is made and valued. Creating fair work, reducing waste, and building a more sustainable future for people and planet.


More Projects

Re-distribution of used clothing

Our re-distribution programme makes secondhand clothing locally accessible.

Upcycled woven baskets

We provide the Isolo Weavers Women’s Group with unwearable textiles for their handmade baskets.

Upcycled CPR pouches

Together with Kiss of Life, we turned textile waste into safety.
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